Voice search optimization, content for SEO, advanced link
building, Google Q&A and the first exposure of a massive new local ranking
study on June 21.
Next week are SocialPro and SMX Advanced in Seattle.
Advanced itself offers two sessions on local. But if you want more in-depth,
tactical advice on how to succeed in the hottest area in digital marketing you
should attend the super-advanced, double-secret special edition of the Local
Search Advantage workshop.
It will feature speakers from Google and Bing, as well as
independent experts providing advanced tactics and practical advice on:
Google My Business, Local SEO and presence management
Optimizing for Voice Search
Content for (Local) SEO
Advanced local link building
How the new Google AdWords changes impact retailers and
local marketers
You’ll also get an interactive look at a comprehensive new
local ranking factors study
Google’s Ali Turhan, global product lead for emerging
products, will be discussing new AdWords changes introduced at the recent
Google Performance
Summit — especially as they relate to local marketers,
including promoted pins, customized local landing pages, longer AdWords copy
and Store Visits measurement. This will be valuable for all marketers, not just
local marketers.
maps-local-search |
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